‘Hink’ promises to “change the way we use flash in our images”

A new teaser campaign has popped up for a product promising to “change the way flash guns work”, reportedly coming in summer 2013. Few details have been given on the product, only that it is codenamed “spacefish” from the brand name “Hink.” and said to create a “new horizon for image-makers”. The tag-line is “this changes everything”.

hink

Contacted for a comment, the company told Lighting Rumours: “All we can say it is will change the way we use flash in our images…FOREVER.

“Codename: spacefish is in no way, shape or form like any other speedlite or flashgun on the market. Complete new innovation.”

To follow the campaign, there is a Facebook page called Hink. and a Twitter handle @hinkpro.

  • Gene

    Anyone else thinking that perhaps they have figured out how to use LED’s in a burst mode to achieve low power consumption flash with near instant recycle times?

    • champy

      we can hope

    • http://www.facebook.com/robert.martinu Robert Martinu

      You’d need LEDs with a very large die to keep the current density down. Burst mode keeps the thermal load down, but thats not the only wall you hit. (Compare the Cree XP-E/XR-E with the XP-G or even more the XM-L at the same temperature and power)

  • Ranger 9

    Anybody else thinking that perhaps this is mostly hype?

  • Andrew

    Plenty of companies make these claims and fail at the final hurdle by building expectation beyond the products capability…will watch and wait…not much else to do until we get more detail.

  • John S

    They’ve got my attention

  • Stuart Fawcett

    Could you eTTL sync the shutter speed to the flash duration ? 1//60th sec would light the LED full power for 1/60Sec. Rather than a pure freeze framing burst?
    You would get more light on the subject at the potential expense of subject blur.
    This could help manage battery power and heat vs available LED power.

  • john hamm

    i hope they change their name.

Wordpress Ad Management