Priolite to unveil “Prio Pack 1000” at Photokina

This September, Priolite will be announcing a new portable flash system. The “Prio Pack 1000”, to be exhibited at the Photokina trade fair, will be a battery generator with a lightweight flash head. This is in addition to the MB1000 monolight with internal battery that is also going to be unveiled at the show.

The German manufacturer, based in Würzburg, stated that a mobile battery pack has been missing from their line-up and “we want to offer everything”. So far, the Priolite range comprises only the MB500 and M500 self-contained flash heads. The MB500 is unique as it has a radio receiver and lithium battery built in to the head, allowing truly cable-free operation.

According to the firm, customers need not regret having bought Priolite monolights, because “you cannot really compare [monolights] to a generator solution”. So the Pack will probably be marketed to a different audience.

Pure speculation on our part produces the following feature set for the Prio Pack:

  • Hybrid Bowens & Hensel accessory bayonet
  • 1000Ws, split over multiple outputs
  • LED modelling lamp
  • Lithium battery inside the pack
  • Compatible with Priolite 2.4GHz RC

As a newcomer, Priolite’s Prio Pack 1000 will be going up against the Profoto Pro-B3, the Hensel Porty and Bowens Explorer. It’ll need to compete on cost and performance to steal some market share from the established brands.

The company say it will have an “attractive price”, but don’t expect something super cheap – the Priolite MB500 monolight already starts at €1,094! It’s also worth pointing out that, at the time of writing, Priolite products are only distributed in Germany, Austria, the Netherlands, Switzerland and Turkey.

To learn more about Priolite, visit their web site.

 

  • http://www.facebook.com/profile.php?id=100000322007376 Martin Ziaja

    Priolite is not the cheapest company in the world, but it produces some highend products to an absolutely competitive price. I’m looking forward to the new products!

  • Jared Smith

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    • David A. Selby

      Thanks so much Jared!!

  • http://multiblitzusa.com Veit Wulms

    What? No Multiblitz love David ;-) ?

    • David A. Selby

      Multiblitz monolights are very nice but I was comparing generators :)

      • http://multiblitzusa.com Veit Wulms

        I know – just wanted to chime in. Thanks for a little Multiblitz love then. We got some news coming up and I will get in touch with you soon. Going to Photokina this year David?

        • David A. Selby

          Not this year, I’m afraid, as I’ll be in Hong Kong!

  • Markdphoto

    Are these made in Germany? If so, and if the quality is there I would think that there would be a US market.

  • Markdphoto

    OK, I got off my lazy rear and clicked a couple of links and answered the question.
    Yes, they are German made.
    Seems like good stuff. I like the focus on LiOn batteries and AC free operation. I am a Hensel owner and have great regard for their kitas the personnel of the company come from Hensel I can imagine a quality product.

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