Fotodiox have announced a new series of LEDs for photography and video lighting. There are two circular models (C-200R and C-300R) and two rectangular panels (C-200S and C-200L). With the diodes mounted around the edge of the panel, rather than in an array, the central reflective surface projects the light forward in a soft, diffuse source with a thin profile.
“These revolutionary lights are designed to be lightweight, portable and easy to set up; the FlapJacks produce soft, even light that is ideal for almost any shooting scenario, like impromptu interviews, capturing beautiful portraits or even shooting tabletop food or product photography,” said the company in a press release.
Apparently in America, where Fotodiox are based, “FlapJack” refers to some sort of pancake, not to be confused with the proper oaty meaning of the word. The LEDs’ thin, round form factor invokes the former definition. (I guess we can’t get everything right…)
The new lights start at $250. Visit the Fotodiox web site for more information.