Photoflex appoints MMF-Pro sole French distributor

The American photographic lighting manufacturer Photoflex has announced a "strategic partnership" with MMF-Pro, a French firm.

Photoflex ADH 45" Silver Adjustable Umbrella

The American photographic lighting manufacturer Photoflex has announced a “strategic partnership” with MMF-Pro, a French firm, making them the exclusive distributor of Photoflex products in France.

Photoflex president Sharon Reeves said of the deal: “This partnership is sure to bring some new and exciting opportunities to the marketplace, while providing new/additional choices to the consumer. We look forward to working with MMF-Pro and expanding our product lines to customers in France.”

Alain Quintin of MMF-Pro added: “Here at MMF-Pro, we are very happy and proud to now carry the Photoflex brand in our portfolio. We consider Photoflex to be the best product for today’s modern-day photographer for pros and experts. With a complete line of lighting tools, Photoflex can help answer all of the needs of MMF’s customers who look for great products that help make great images. More than just a product manufacturer, Photoflex also teaches lighting, which matches perfectly in our way of working here at MMF-Pro.”

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David Selby
David is a keen photographer and has been editor of Lighting Rumours since 2010. When not writing about lighting, he works as a data scientist at the University of Manchester, UK.